20 Video Effects You Can Create in Claude

Claude Motion

In beta on Team and Enterprise plans since October 8, 2026. Turns text, charts, and images into animated explainers and exports MP4

Claude Code

Writes animation code with tools such as HyperFrames, Remotion, and GSAP, then renders it to video

Both build effects from code, so every word, number, color, and timing stays editable. Neither generates AI footage of people.

Describe the effect, its timing, and its style, then refine one detail at a time.

• 1 · Kinetic typography: words that move with the voiceover
• 2 · Typewriter text that types on letter by letter
• 3 · Word-by-word captions with the current word highlighted
• 4 · Text mask reveal: words wiped in behind a moving shape
• 5 · Split-letter stagger: each letter rises in turn

Make a 5-second title where “Launch Day” types on letter by letter, then the whole line scales up slightly and holds.

• 6 · Number count-up to a final value
• 7 · Animated bar chart where bars grow one by one
• 8 · Line chart that draws itself from left to right
• 9 · Progress ring that fills to a percentage
• 10 · Map route that draws a path between two cities

Give Claude your real numbers and check every frame against the source.

• 11 · Slow zoom on a still image, also called the Ken Burns effect
• 12 · Whip pan transition between scenes
• 13 · Zoom-through transition into the next scene
• 14 · Split-screen comparison that slides apart
• 15 · Picture-in-picture with a smooth resize

• 16 · Film grain for a cinematic feel
• 17 · CRT scanlines for a retro screen look
• 18 · Glitch effect with short color-channel shifts

Use texture effects lightly. A little goes a long way.

• 19 · Lower third with a name and title
• 20 · Confetti burst for a celebration moment

• Name the effect
• Say where it happens and for how long
• Give colors, fonts, and size
• Describe the easing: smooth, snappy, or bouncy
• Say what happens before and after

Add a lower third at 0:03 for 4 seconds: “Maya Chen, Head of Design” in white on a solid navy bar, sliding in from the left with a smooth ease-out and fading out.

• Export to MP4 from Claude Motion, or render with your code tool
• Pick 9:16 for social, 16:9 for YouTube and slides
• Add music and voice in your editor if needed

• One main effect per scene
• Keep text on screen long enough to read
• Use the same easing and colors throughout
• Avoid fast flashing, which can harm some viewers
• Respect reduced motion where the video plays on websites