Rebrand Gallery
A gallery of brand redesigns and rebrands, collected in one place.
WebsiteLearningWebFree
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Brand New
Opinions on corporate and brand identity work, from UnderConsideration.
Day 43 since launch · Launched 25 August 2026
Made by Shushant LakhyaniKnow about Shushant Lakhyani hereGet all my visual guides hereSee what I can build for youAI+Tech+No-Code+Online Business Mini GuidesJoin the newsletter
Made by Shushant LakhyaniKnow about Shushant Lakhyani hereGet all my visual guides hereSee what I can build for youAI+Tech+No-Code+Online Business Mini GuidesJoin the newsletterBuilt with love by Shushant Lakhyani. Building bestproductivityresources.com
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What is Brand New?
Brand New is a UnderConsideration blog that reviews and discusses brand identity redesigns and new logos, with before and after comparisons and critical commentary. A go-to read for how professionals judge identity work.
Pros
- Thoughtful critique of real redesigns
- Before and after comparisons
- Free to read
Cons
- Opinionated by nature
- Focused on larger brands
Who should use Brand New
Designers and marketers who want to sharpen their eye for brand identity.
Who may not need it
People looking for tools or templates rather than commentary.
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