Free guide
Claim your business profile in ChatGPT, see how often you are mentioned, and understand Business Agents
Short answer
A free guide to Businesses in ChatGPT as of November 11, 2026: what OpenAI launched in beta on November 10, the Business Hub, claiming and verifying your profile, correcting your details, analytics on mentions and clicks, Business Agents for US ecommerce and online services, sponsoring agents with ChatGPT Ads, rules agents must follow, privacy, what it costs, and how to prepare your business to be found in AI answers.
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Businesses in ChatGPT is a new OpenAI program, launched in beta on November 10, 2026. It gives companies a way to manage how they appear in ChatGPT, which OpenAI says about 1.2 billion people use each week. It has two parts: the Business Hub and Business Agents.
People now ask ChatGPT where to buy. This is how a business shows up correctly.
Claiming is open wherever ChatGPT is available. At launch, only businesses with a website can claim.
The data is aggregated. OpenAI says it does not share users’ conversations with businesses.
A Business Agent is an AI assistant for your company inside ChatGPT. When your business appears in an answer, people can open your profile and chat with your agent, which uses your product details. Agent chats are labelled and kept separate from ChatGPT’s own answers.
At launch, agents are limited to eligible ecommerce and online service businesses in the United States.
For now, buyers are sent to your own website to pay. OpenAI says it is building agent payments with Visa.
Businesses can sponsor their agent and use it as the destination for ChatGPT Ads. OpenAI says paying does not change how often ChatGPT recommends a business in its normal answers.
Reports say the Business Hub and Business Agents are free during the beta. Ads are paid. Check OpenAI’s pages for current terms.
Do not wait for customers to tell you ChatGPT got your business wrong. Claim your profile, fix your details, and keep your website accurate so AI answers describe you correctly.
Ask ChatGPT about your business today, note anything wrong, then claim your profile and correct it.
Earnings note: nothing here promises income. Any figures or examples are illustrations, not typical results; what you earn depends on your skills, effort, market and luck, and many people earn little or nothing. This is general information, not financial, legal or tax advice. See our disclaimer.
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